Amazon Thanksgiving meal deals opened November 2, 2026, when Amazon Grocery began selling a complete Thanksgiving meal for $25, including an 8-pound Butterball frozen turkey, classic sides, and pumpkin pie ingredients through November 26. The offer runs while supplies last in more than 2,300 U.S. cities and towns where Amazon sells fresh groceries with Same-Day Delivery, and the $25 price alone meets the free-delivery minimum. For retail marketers, it reads as a volume play: a fixed holiday basket meant to pull fresh orders into that same-day network.
Key Takeaways
- Amazon Grocery’s $25 Thanksgiving meal runs Nov. 2–26 in more than 2,300 cities and towns.
- The bundle includes an 8-pound Butterball turkey, sides, and pumpkin pie ingredients.
- A $25 order qualifies for free Same-Day Delivery by itself.
- Frozen turkey is 79 cents a pound from Nov. 1 through Nov. 26.
What the $25 Amazon Thanksgiving Meal Includes
According to USA TODAY’s deal rundown and Amazon’s announcement, the set mixes national brands with Amazon Grocery staples. The centerpiece is an 8-pound Butterball frozen turkey.
Blue Book’s report on the Business Wire release spells out the branded pack:
- Ocean Spray jellied cranberry sauce, 14 ounces
- Two McCormick turkey gravy mix packets
- Two boxes of Kraft Mac & Cheese
- Stove Top turkey stuffing, 6 ounces
- Campbell’s Cream of Mushroom Soup, 10.5 ounces, and French’s Crispy Fried Onions, 2.8 ounces
- Nestlé Carnation Evaporated Milk, 12 fluid ounces
- Amazon Grocery russet potatoes (5 pounds), whole carrots (16 ounces), two cans of corn, two cans of cut green beans, an eight-count of crescent rolls, two pie crusts, and organic pumpkin puree
National brands occupy the recognizable slots. Amazon Grocery fills potatoes, carrots, canned vegetables, rolls, crusts, and pumpkin inside a basket Amazon priced at $25.
Same-Day Delivery Is Priced Into the Bundle
Amazon says eligible orders of $25 or more qualify for free Same-Day Delivery, so the meal does not need extra items to clear it. Shoppers can add millions of other products to the same cart and, where inventory allows, get the order within hours. The listing is at Amazon.com/ThanksgivingMeal or via a search for “$25 Thanksgiving Meal.”
Rolling Out noted the turkey arrives frozen and generally needs about one day in the refrigerator per 4 to 5 pounds—about two days for this bird. Same-day delivery is not a same-day roast, including on November 26, which the outlet identified as Thanksgiving Day.
With Amazon, customers can get everything they need at everyday low prices—from the turkey to the sides to the serving essentials—all in one cart, delivered to their door within hours.
Jason Buechel, vice president of Amazon Worldwide Grocery Stores and chief executive officer at Whole Foods Market, made that case in the announcement.
A Holiday Deal Calendar Built Around the Turkey
The bundle is not the only protein price. Amazon is advertising frozen turkey at $0.79 a pound from November 1 through November 26 and fresh turkey at $0.99 a pound from November 14 through November 26. Thanksgiving staples under $4 run the same dates as the frozen-turkey price.
| Promotion | Offer | Window |
|---|---|---|
| Thanksgiving meal | $25 | Nov. 2–26 |
| Frozen turkey | $0.79 per pound | Nov. 1–26 |
| Fresh turkey | $0.99 per pound | Nov. 14–26 |
| Thanksgiving staples | Under $4 | Nov. 1–26 |
| Charcuterie and party snacks | 40% off | Nov. 2–14 |
| Pre-made sides | 40% off | Nov. 15–26 |
Hosting discounts follow the food. Select Hefty compostable plates, utensils, and cups are 20% off November 14–19. More than 300 McCormick & Company products are 20% to 25% off November 19–30, and select Ziploc containers and bags are 20% off November 26–30.
Why the $25 Basket Matters Beyond One Dinner
Amazon said it is now the second-largest grocer in the United States. Same-Day Delivery sites stock tens of thousands of grocery and household items, four times a typical grocery store’s total selection, the company said, and more than 6,000 items joined the same-day grocery service in the past six months. Last quarter, fresh groceries made up all 10 top sellers on Same-Day Delivery.
The deal applies only where Amazon already offers fresh groceries with Same-Day Delivery. A basket that clears free delivery by itself is, for marketers, an on-ramp into that assortment. Marketers should not assume the Freshness Guarantee covers every item in the $25 meal; Amazon attached that promise to eligible perishables that carry the badge.
Retailers comparing holiday baskets can set this offer next to Walmart’s holiday meal basket and the shifts tracked in Costco’s grocery share passing Kroger. CPG names in the bundle get placement at a price Amazon set; stores without same-day fresh coverage are matching a cart, not only a sticker.
